Human being is an animal practices, procedures, and behaviors that have been learnt over time. Habits are part of what one day, most of them are so deeply attached to each person, easily become transparently and requires effort performed. Consequently, our "lazy" brain is ready to take action that has been done before, and therefore are known. However, the same brain "lazy" shows resistance to what is new and constitutes a change to the previous oglade. Overcoming this barrier is the art of creating new habits.
Habit formation has long studied the world of consumer products and services. While innovation and success are deeply linked, badly implemented innovation is the source of failure. In fact, given that over 80% of all new products launched in the market, not within the first 3 years, it is not difficult to detect that a significant percentage of these are related to the lack of knowledge about new habits are formed, and what would happen to the new product or service requiring new habits to succeed. It seems widely easy ... but really is not! Innovation is really at the risk of open innovation and societies deserve praise mortally.
It is very extensive exercises to create rules about the habits of formations, which may vary so much. But overall, and focus on new products and services that change the way we live and do things, there are basically 5 rules for effective creation of the habit of new and need to co-exist so that they can be overcome, our brain creates ourselves. This topic requires further digging, but now that the attractiveness of the surface of the formation of the habit.
1. reduction of barriers to the formation of the habit, at every stage of adoption: adoption may be faster or slower, but in order to develop its new habit needs provided is simple and effective. For example, in which the intense focus of education on how to use and to seize the new habit is always a good way to start.
2. provide a link to a known: more likely succeed if tie behavior of existing or new habit habit. In other words, the distance from your current habits accepted for new is a good starting point to determine how effective will.
3. Encourage the habit of frequencies as the individual work out new growth habit: the provision of positive reinforcement, creating incentives for continuous usage, providing ideas for different occasions. All these actions will contribute to the direction of which is to make sure that the habit becomes quickly into the hands of individuals and becomes ... normal.
4. Actively engage individual changes desirable behavior: promoting active involvement and participation of new habit in the process of change, a commitment, increasing intended.
5. provide for the strengthening/social support new growth habit: create the impression that the new behavior is the norm include the influencers of the new habit.
These rules may be read as a manipulation, but in fact they are part of our daily life. All we see examples of these on a daily basis and we can adopt new habits do not even know that we do. But the effects that has on our brains is huge and is in fact another form of healthy exercise, contributing to the vitality of our brain.
Have you noticed is with the opinion of how much the young generations take place acceptance, novelty and change the way they live and perform the steps? You e forcing ourselves changing the habits of the poor, you'll occasionally instead of sticking to do everything so we can make.
Pedro Teixeira trade and SEO Manager is a innovative company, CogniFit, which develops software for measurement and training skills cognitive-Neuropsychology.
We believe that the understanding and improvement of the brain is the next revolution of the world will stepchange have and we work everyday not only to be part of this revolution, but, above all, create it. We believe that it is our mission to improve lives through cognitive fitness. Brain fitness program to start its own today: is free! http://www.cognifit.com/
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